Hi, I'm Joshua Hook
I design user interfaces and experiences for enterprise products. 10 years crafting digital solutions that balance user needs, technical feasibility, and business outcomes.
Designing interfaces that work beautifully
Product designer with 10 years of experience delivering enterprise and consumer-facing digital products in regulated, high-impact environments. I specialize in creating intuitive user interfaces and seamless experiences that balance user needs, technical feasibility, and business outcomes.
Currently at First American Financial Corporation, I lead UX/UI design across three interconnected products, producing high-fidelity mockups and interactive prototypes for multi-stage appraisal workflows. I've designed an auto-renewal experience supporting a subscription system generating approximately $4M in annual recurring revenue, and contributed to a full web store redesign that improved usability and reduced support burden.
Design skills & tools I use
- User Experience Design (UX)
- User Interface Design (UI)
- Interaction Design & Prototyping
- Design Systems & UI Standards
- User Research & Usability Testing
- Data-Informed Design Decisions
- Conversion & Funnel Optimization
- Cross-Functional Collaboration
- Requirements & Experience Definition
- Enterprise & Internal Tool Design